definition of people centric?

Dear all,

forgive my ignorance and if this is off topic but I came across that expression when I read an announcement concerning mySAP CRM and wonder what is all about.

From the expression I would expect that the user not the process is on focus of the design, am I right? Is it just that and what, if any, is the difference to user-centered?

When I searched SAP Help I found the expression only in context with CRM - but I would expect that concepts like ESS have also a people centric approach. Are there more (to come?)?

I really would appreciate if somebody could help me out with some details or comments on the subject.

Thank you very much in advance.

Christian