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Advice on setting up Business Partners vs Contact Persons

Dec 15, 2016 at 01:53 PM

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Former Member

I need some advice on which option to pick. To give you some background, we have two sides to our business, corporate B2B sales and the general B2C public.

We currently have all corporate customers set up as Business Partners, and all B2C public customers set up as a single business partner 'web sales', with multiple different contact persons.

With the release of a new B2C website, I wanted to understand if giving all B2C customers their own Business Partner code would be beneficial. So, for our B2C volume sales, do we have customers set up as separate business partners or a single business partner with multiple different contact persons?

Thanks for the help

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Former Member Dec 15, 2016 at 02:19 PM
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Hi,

In my opinion creating individual customer will offer you benefits like

Drawing reports

Offering customized or personalized service through customer profiling

Handling complaint and feedback

Drawing order status

Knowing buying behavior

Running campaigns etc.

Creating a single BP with multiple contact person has obvious DB size benefits, easier maintenance of customer master etc.

I have shared my opinion.

Hope this will help you.

Regards

Pradnya

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