Contact merging based on Marketing Area

[hidegadrian]

Hello Experts,

We have four different Marketing Area in our Marketing Cloud system. We want to modify the contact merging logic of the system, so when we import a new contact with Marketing Area "A" who is already in the system with Marketing Area "B" then the system should create a new contact and not merge with the existing one. Could you please help us how can we achive this?

Thank you

Adrian

[former_member267312 · Accepted solution]

Hi Adrian,

You should be able to achieve this with custom logic implemented in "Custom Fields & Logic" app.

BR

Theo

[hidegadrian · Accepted solution]

Hi Theo,

If we implement our custom logic in "Merge interaction contact" BADI, then this logic will run with "Contacts: Match and Merge Contacts" application job as well?

Thank you

Adrian

[former_member267312 · Accepted solution]

As far as I know yes. But I have not tried it myself.