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Hybris Commerce Event "Shopping Cart Abandoned"

SCHNEIDERT
Active Contributor
0 Kudos

Hi everyone,

we have integrated Hybris Commerce (6.6) and Hybris Marketing (on-prem 1709) and beside the "saved shopping cart" (that works!) event we want to get the event "abandoned shopping cart" as an interaction into yMkt (SHOP_CART_ABANDONED).

The problem is that I don't know what I have to do to trigger that event.

- Adding and removing products to and from the shopping cart doesn't seem to be enough

- Adding a product to the cart and logging off or closing the website also doesn't work

I know the question sounds crazy but

"How do I correctly abandone a shopping cart in Hybris Commerce?"


Hope someone can help

Best regards

Tobias

former_member576423
Participant
0 Kudos

Hello Tobias,

How the cart abandonment works if the consumer record doesn't exist in yMKT? There can be a scenario that the consumer record doesn't exist in hybris marketing and the consumer at ycommerce has done a cart abandonment event. How hybris marketing handles such a situation? I couldn't find any document on this scenario in JC8 documentation. Does yMKT will ignore that interaction?

Accepted Solutions (1)

Accepted Solutions (1)

former_member226
Employee
Employee
0 Kudos

Hi Tobias,

Just add the product to shopping cart and then instead of clicking "checkout" close the pop up. It should trigger shop cart abandoned event.

Thanks

Saurabh

SCHNEIDERT
Active Contributor
0 Kudos

Hi Saurabh,

when I just close the pop up, the product is still added to the shopping cart and no event is triggered.

Does it may be take some time? Do I have to log out?

Thanks

Tobias

Answers (1)

Answers (1)

SCHNEIDERT
Active Contributor
0 Kudos

Hey, it seems that there have to be two hours between adding the product to the cart and getting the event as an interaction in yMkt.

Thanks again Saurabh 🙂

former_member576423
Participant
0 Kudos

Hello Tobias,

How the cart abandonment works if the consumer record doesn't exist in yMKT? There can be a scenario that the consumer record doesn't exist in hybris marketing and the consumer at ycommerce has done a cart abandonment event. How hybris marketing handles such a situation? I couldn't find any document on this scenario in JC8 documentation. Does yMKT will ignore that interaction?

Have you test this scenarios.

SCHNEIDERT
Active Contributor

Hi mitmayank_bluleader,

I have just tried it in combination with the commerce B2B Accelerator. In this scenario no events from unknown contacts are tracked and sent to yMkt.

I don't know if it would work in B2C-scenario.

Best regards

Tobias

former_member576423
Participant
0 Kudos

Thanks Tobias, so if I understood correctly, if the contact doesn't exists in yMKT then the abandoned cart interaction wont be saved in yMKT?

SCHNEIDERT
Active Contributor
0 Kudos

Yes, that's right

former_member576423
Participant
0 Kudos

Thank you very much!! Much appreciated!!