Skip to Content
avatar image
Former Member

Using Custom Fields in Consumer Buying Propensity - Hybris Marketing Cloud 1802

I have successfully created the custom fields and imported them into the segmentation model, so now I see my custom fields in All consumers segmentation model. I have also imported the data. Now, when I create a consumers target group, I don't see my custom fields when I choose the filter option. The end goal is to create a buying propensity model where I can use my custom field as independent variables. Is there a way for me to include custom fields in the target group?

It'll be great if you could point me in the right direction.

Add comment
10|10000 characters needed characters exceeded

  • Get RSS Feed

5 Answers

  • Best Answer
    Feb 28 at 12:03 PM

    Hi Varun,

    the shipped predictive scenario “Consumer Buying Propensity” cannot be extended by custom fields. A customer needs to copy the HANA Views and extend them using Csutom Views. Then a new predictive scenario needs to be created in the Q-System with the new HANA view (containing the Custom Views / Fields) as predictive data source.

    Here you can find more details: https://help.sap.com/viewer/2c2409c60e4741d5ba65bb62bcba8e50/1802%20500/en-US/a4e71fcbe4d843fe82768069f75379ec.html

    Best regards,

    Liane Engel

    Add comment
    10|10000 characters needed characters exceeded

  • Feb 26 at 04:01 PM

    Former Member Former Member can you please help? Thanks

    Add comment
    10|10000 characters needed characters exceeded

  • avatar image
    Former Member
    Feb 26 at 04:26 PM

    Hello Varun,

    have you had a look at the extensibility guide in regards to adding custom fields to segmentation?

    Could you maybe send a screen shot of the application where your custom field is missing?

    Best regards,
    Jana

    Add comment
    10|10000 characters needed characters exceeded

  • avatar image
    Former Member
    Feb 26 at 04:48 PM

    Hi Jana,

    Here is how you can replicate my issue:

    1. Create some custom fields for Marketing Contact, add them to segmentation for ALL consumers and import the data.

    2. Create a new All consumers segmentation models. Here I can see my custom fields ( the last 5):

    3. Create a target group out of all the consumers:

    4. I don't see those variables in the filter option for target group:

    5 The end goal is to create a buying propensity model and use these custom variables as contributing predictors in the model fit which I don't see for now:

    I looked at the extensibility guide but couldn't find anything for adding a custom field to predictive models, or maybe I am missing something.

    Thanks,

    Varun

    Add comment
    10|10000 characters needed characters exceeded

  • Feb 28 at 10:38 AM

    Former Member thanks again for your help!

    Add comment
    10|10000 characters needed characters exceeded