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Importing Sales Interaction and creating buying propensity model - Hybris Marketing Cloud 1802

Feb 20 at 08:06 PM

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Former Member

I am working on Hybris Marketing cloud version - 1802. I am able to import some data using the csv import, however, I am unsure how to import the sales interaction data. I want to create a buying propensity model. It'll be great if anyone can help me with this or point me to correct documentation.

P.S. This is really urgent.

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2 Answers

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Former Member Feb 21 at 01:00 AM
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Dear varun,

The start would be to start uploading Sales Orders (interaction type SALES_ORDER) including products, for mass upload on cloud you will probably need to use OData:

https://help.sap.com/viewer/c43005898be34c8ca6c433635fbb18ca/1802%20500/en-US/b63250541cd2a47ee10000000a44176d.html

For buying propensity you will need a target product, so you need to make sure that the target group for your model contains people that have bought the product for which you create your model (e.g. contcats or consumers that bought that product). Please read through following too:

https://help.sap.com/viewer/b88f770e4b7c4ecead5477e7a6c7b8f7/1802%20500/en-US/e95a149766e64d91b42613afac23e6e8.html?q=buying%20propensity

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Former Member
Feb 21 at 08:25 AM
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Hello Varun,

how to setup a buying propensity score is described in the test script that you can find here. It shows a step by step example on how to setup this predictive model.

Best regards,
Jana

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