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Former Member

Marketing Attributes in Hybris Marketing 1702

Hi Experts

I would like to create some custom marketing attributes in Hybris Marketing 1702. Can anyone tell me if I can create the z-marketing attributes like customer hobbies directly in Hybris Marketing. and if yes, how?

I know that I always have the possibility to create the Marketing attributes in CRM and load into Hybris.

Regards

Punit Kapoor

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4 Answers

  • Nov 20, 2017 at 02:20 PM

    Hi,

    https://blogs.sap.com/2016/10/11/extensibility-interaction-contact/ might help you out.

    You don't need to create marketing attributes in customizing.

    As soon as via odata you load a new marketing attribute, it will be created.

    However you can only add them via odata; they are not available in the csv uploads.

    Kind regards,

    Joyca

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    Former Member
    Nov 30, 2017 at 10:15 AM

    Thanks Joyca for your response.

    I am still not clear... Do you mean to say that we cannot create the Marketing Attributes for contacts in Hybris Marketing (yMkt) OR we should not create them in yMkt...

    In out project, we want to create the Marketing Attributes for Contacts in yMkt and them it should be copied to CRM System...

    Regards

    Punit

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  • Nov 30, 2017 at 01:17 PM

    I'm not saying you cannot create marketing attributes.

    I'm saying you are not required to customize marketing attributes.

    If you use this odata load; then the marketing attribute "Hobby" would be created and for Jane Doe filled with the four hobbies; and you would see it on Jane's factsheet.

    But I don't know how they work with CRM integration.

    {
    	"Id": "",
    	"Timestamp": "2017-05-16T12:00",
    	"UserName": "USER",
    	"SourceSystemType": "EXT",
    	"SourceSystemId": "ANY",
    	"Contacts": [{
    			"IdOrigin": "SAP_MANUAL",
    			"FirstName": "Jane",
    			"LastName": "Doe",
    			"DateOfBirth": "1980-12-12T12:00",
    			"Id": "123456789",
    			"Timestamp": "2017-05-16T13:00",
    			"City": "New York",
    			"CountryDescription": "United States",
    			"EMailAddress": "Jane.Doe@hotmail.com",
    			"EMailOptIn": "Y",
    			"GenderDescription": "Female",
    			"MarketingAttributes": [{
    					"CategoryDescription": "Hobby",
    					"Value": "Swimming"
    				}, {
    					"CategoryDescription": "Hobby",
    					"Value": "Running"
    				}, {
    					"CategoryDescription": "Hobby",
    					"Value": "Reading"
    				}, {
    					"CategoryDescription": "Hobby",
    					"Value": "Gaming"
    				}
    			]
    		}
    	]
    }
    
    
    
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    Former Member
    Dec 04, 2017 at 02:41 PM

    Thanks Vervinckt for the clarification...

    But I am looking for the process to create the Marketing Attributes for Contact directly in Hybris Marketing 1702 in then copying them to backend CRM System.

    Has anyone created the marketing attributes directly in Hybris Marketing 1702. If so , plz share the process...

    Regards

    Punit Kapoor

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