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hybris Marketing Profiling compliance EU-GDPR / EU-DSGVO

petermeier
Explorer
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Dear SAP Community,

what mechanisms does hybris Marketing offer to meet the requirements of the EU-GDPR / EU-DSGVO, specifically the topic of profiling?
How can customers revoke their consent to profiling (see Art. 4 Nr. 4 EU-GDPR / EU-DSGVO)?

Are there any Profiling-Permissions intended?

Thank you,
best regards,
Peter

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Answers (1)

Answers (1)

former_member355106
Active Participant
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Dear Peter,

there does not exist a step-by-step guide or something like that. But you can check the SAP Whitepaper: "Marketers, Are you ready for GDPR":

Cheers,

Oliver