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Hybris Marketing Segregation and ECC difference

Nov 03, 2017 at 11:49 AM

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Hello,

In Hybris Marketing we need to manage Contacts and Interactions for different Legal Entities of our Group. We need to ensure segregation at both Contact and Interaction level for Marketers of the different Legal Entities, ensuring consistency and no overlapping in segmentation/deletion operations.

1) Would you say we need to have a specific SAP Client in Hybris Marketing for each Legal Entity?

What is the recommended approach On Premises?

What is the recommended approach in Cloud?

2) In case, why in ECC can we use a single Client and separate Legal Entities adding a LegalEntity column, and this is not possible in Hybris (looking at other similar threads it is not possible)?

Thank you very much indeed.

Best Regards

Filippo

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2 Answers

Matthias Reiner
Nov 07, 2017 at 10:37 AM
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Hi Filippo,

very good question, unfortunately I have to say - "depends". Depending on your detailed requirements and the release you're working with you may have to work with a separate client (onprem) or different tenant (cloud). Hower what I can say is, that for the upcoming release 1802 we plan for a comprehensive rollout of a separation concept that is based on an attribute "Marketing Area" that is currently already used for some business objects in our solution.

If you a are currently in an implementation project and are about to decided which way to go pls. contact me in order to review the details.

Best,

Matthias

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Thank you so much Matthias!

I'd really like to talk about that. How may I directly get in touch with you? i tried but cannot find you in messages.sap.com

In case I'll write you here my email address.

Best Regards

Filippo

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matthias.reiner(at)sap.com

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Krishnendu Laha Nov 07, 2017 at 05:25 PM
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Hello Filippo,

Adding with Mattihias comments, the alternative would be add a custom field for "Marketing Area" in Interaction and Contact. In Hybris Marketing customize different Marketing Areas, and at the time of Data Load specify the relevant Marketing Area (the logic should be added in Middleware). If Id of Origin is not shareable and "One per contact" true, yMkt would create separate contacts.

Thanks,

Krish

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Former Member

Hello Krish,

If I perform csv data import of contacts, how can I assign contacts to specific marketing area, is it enough to create additional column referring to this marketing area?

Thanks,

Ana

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Hi Ana,

I think you need to create a column refering to the custom field name and upload.

Thanks,

Krish

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Hello Krish,
First of all thanks a lot for your kind reply.


I have one doubt about this.
Let's say we have the configuration you mentions. Wouldn't this be in contrast with what stated in this thread by Matthias and in this one? https://answers.sap.com/questions/267780/how-to-differentiate-golden-record-and-interaction.html

I mean, to ensure proper Golden Record view and segregation with Facets that all have the same email address but can belong - for the consent given - to different Legal Entities?

Thanks.

Best Regards

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Hi Filippo,

if the consent / Marketing permission is given with specific to a Marketing Area, then it should be Ok: as it may be same email address but there would be two contacts for two legal entities.

Thanks,

Krish

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