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Hybris Marketing and instagram

Hi Experts,

I have another social listening question...So I have noticed that it is possible, to some degree to listen to Facebook posts if someone posts on your fan page, and then represent this in the Sentiment Engagement application within Hybris Marketing.

Technically speaking, Hybris Marketing has the capability of absorbing any data from an application that offers data through an API. However with Instagram I understand that there is not just text but also pictures - would Hybris Marketing at least have the capacity to analyse tags?

Many thanks


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2 Answers

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    Former Member
    Apr 15, 2018 at 02:36 AM

    Hi Matthias,

    Could you please help with one of the request. I am looking to understand if Instagram integration is possible now? and also looking to know about linkedin integration.



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  • Oct 19, 2017 at 03:57 PM

    Hi Mike,

    as you might know, there is currently no out-of-the-box integration scenario for Instagram available. My question would be, what type of analysis you'd like to do in hybris marketing based on these tags. Generally spoken - if you find a way to create interactions that carry the tag information ie. in the notes field you could make use of the sentiment and text analysis infrastructure in hybris marketing.



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    • Hi Matthias Reiner ,

      Thanks for the info. As per SAP Standard guide it was mentioned we can execute Outbound campaigns from Hybris Marketing to Instagram. We are trying to get the info but unable to get any info on any SAP help documents.Can you please let us know If there is any blog or Help documents on how to execute Hybris marketing outbound campaigns to Instagram or its is feasible or not ?


      Rajesh N