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hybris Convert

May 23, 2017 at 06:12 AM

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Former Member

Dear Team,

I have three questions for the Convert solutions.

1. What is the system architecture for collecting click information(e.g, click stream) and shopping cart information from "ANY WEB SHOP" to hybris Marketing?

When we integration with hybris Marketing and "ANY WEB SHOP",
do I need to set up installation(e.g, product tagging) or logic in "ANY WEB SHOP"?

If the answer is YES, how can I do the "ANY WEB SHOP" setting job?

Is it the same way as setting a standard hybris commerce?

If the answer is NOT, please tell me about "ANY WEB SHOP" integration method or guide information.

2. Is it possible to connect and transfer the data directly with hybris Marketing and hybris Convert without HCI?

3. Can we use hybris convert in Korea without any legal issues, such as for the data collection? And, what are the current countries and languages for convert solution? Does Korean support?

Please check the above questions and give me information, guide, reference URL or experience tips, anythings!!

Thank you for your information and support!

Best Regards,

Won gyu, Lee.

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Former Member

Hi Experts,

Could you please help to provide more details about using Hybris Convert as a middleware for any shops/websites integration with Hybris Marketing.

Thanks and regards, Dinesh.

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1 Answer

Best Answer
Matthias Reiner
Jun 06, 2017 at 02:32 PM
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Hi, got feedback from an expert:

1. What is the system architecture for collecting click information(e.g, click stream) and shopping cart information from "ANY WEB SHOP" to hybris Marketing?

When we integration with hybris Marketing and "ANY WEB SHOP",

-> Convert is now only available as part of the hybris Commerce Enterprise platform (ECP), therefore the “any web shop” question is not relevant unless the customer already has Convert. If this is the case, then Convert can be added to a website using JS tags. When used with hybris Commerce 5.7 or higher - it is available in the “add on” library.

Convert analyses click stream data, its native logic calculates product interest – holding up to 3 products of highest interest for each consumer at any point in time. Consumer devices create events which are collected by convert, these in turn drive a continuous recalculation process.


do I need to set up installation(e.g, product tagging) or logic in "ANY WEB SHOP"?

-> See above.

2. Is it possible to connect and transfer the data directly with hybris Marketing and hybris Convert without HCI?

-> An API integration exists between hybris Convert and Marketing, so yes it is possible, although HCI would be the best practice. Some words of note: when Convert is used with yMKT it becomes only an analysis tool. Hybris Marketing owns the campaign, these must be set-up in trigger based campaigns. Convert will offer product os interest in the Browsed favourites profile section. These can be used to create dynamic browse campaigns.

3. Can we use hybris convert in Korea without any legal issues, such as for the data collection? And, what are the current countries and languages for convert solution? Does Korean support?

-> Hybris Convert may be sold in Korea as part of ECP, it used to be sold independently but please check with your regional hybris Commerce expert. Note: Korean language is not supported in the reporting portal (English only).

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