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Why do we call Master Data CRM master data

Former Member
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Hi

this is shankar

can you please clarify my doubts

1.why do we call master data as CRM Master Data

2. what is the difference between OPPORTUNITY AND OPPORTUNITY MANAGEMENT

3. what is the Relation between OPPORTUINITY AND SUBORDINATE OPPORTUNITY.

THANKDS IN ADVANCE

Regards

Shankar

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Answers (1)

Answers (1)

Former Member
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Hi Shankar

1) We call it CRM master data, to differentiate between R/3 master data and CRM master data. This is very useful when discussing master data that is exchanged between the two systems.

2) Opportunity is a transaction type (sales document type) whereas Opportunity Managment refers to the general business process of working with opportunities (to optimise the effort performed by the sales and marketing people)

3) An opportunity can have more subordinate opportunities, while a subordinate can only have one "master" opportunity. The purpose of this could be: Your sales rep registers an opportunity "New IT systems". This opportunity could represent two subordinate opportunies, like "Hardware" and "Software", each representing a value.

This is uses to break up large opportunities in smaller instances. This could also be relevant if it is different sales people that are dealing with the customer for different products.

Hope this helps. Please reward points if useful.

Regards,

Claus Møldrup

Former Member
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Thanks Mr Claus

what is the difference between CRM SERVER MASTER DATA AND CRM MASTER DATA

PLEASE CLARIFY

REGARDS

SHANKAR