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Sep 07, 2023 at 11:24 AM

Exclude explicit email opt-out only for a target group

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Hi experts,

Can you help me out with a segmentation model?

I want to exclude clients who have explicitly and specifically opted out of email communications only for a target group in SAP Hybris Marketing, how would you move forward? How would one specify that the client only have opted out of emails, not SMS for example?

This is just to quality assure our data, and that nothing goes wrong according to GDPR and our decisions.

In the picture below at the bottom, I have excluded explixit opt outs, but not for emails specifically, right?

image.png

Thank you in advance!

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