I have seen many blogs where I encountered this confusion
“ ” instead of " ‘ ’ instead of '
This does NOT happen in CODE
Happens ONLY in text outside CODE in main body
This is a cause of puzzled readers with SQLs etc outside code boxes;
This never happens in all text say in github!
In github README.md you get what you put.
Recently I realized that SAP blogs based on WordPress and
WordPress prefers curly quote and curly apostrophe unless CODE!
I used a suggestion to substitute the html decimal entities for " ' in body
BUT this reverts back to curly quotes when I want to edit next time
Please see my answer below with 2 Options