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Apr 06, 2023 at 03:32 PM

​Merchadise group in Retail - suggestions

233 Views Last edit Apr 06, 2023 at 03:16 PM 4 rev

Hello,

I have to build a merchandise hierarchy for a client. They are proposing to have a hierarchy in which at the first level we have differentiation by brand. However, in this way, they are creating redundancies.

It would be something like this:

..................................................................L2 SOAP1

......................................L1 BRAND1 ........L2 PERFUME1

..................................................................L2 ANCILLARIES1

L0 - COMPANY

....................................................................L2 SOAP2

.....................................L1 BRAND2 ..........L2 PERFUME2

....................................................................L2 ANCILLARIES2

In my opinion this is inefficient and creates redundancies. I would like to know, in your experience, if this is suitable or should I suggest the client to make a hierarchy without classification for brand.

Can you please tell me advantages and drawbacks of such choice? thanks in advance