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Sep 22, 2020 at 11:59 AM

SAP Marketing Cloud and Goggle BigQuery integration without Google Analytics


Dear experts, we are trying to import data from Goggle BigQuery using standard integration.

It looks like it’s only possible if BigQuery data are coming from Google Analytics which is not our case. We upload data to BigQuery directly from ecommerce web site without using Google Analytics.

This limitation looks very strange and artificial, can anyone confirm and explain reason behind this?