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Help On CRM Marketing Coupon Management

former_member184509
Participant
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Friends

I need to configure coupon management functionalities in CRM marketing for business.

Could you  mention me coupon  process as well  as detailed required configuration steps ?

I need to understand and configure both internal and external clearing process. But I don't know where to start.   

Thanks in Advance

Accepted Solutions (1)

Accepted Solutions (1)

former_member196553
Active Contributor
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Hello,

as a start I would suggest to refer to the online help:

Working with Coupon Campaigns - Campaign Management - SAP Library

Coupon Code Retrieval - Campaign Management - SAP Library

best regards,

Johannes

former_member184509
Participant
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Thanks Johannes , I found the links you mentioned are useful.

But another question relating to this is those links doesn't answer directly how to create 'clearing house' for external clearing scenario.

If you or  anyone mention more information on how to create clearing house and it's transaction code and all  would be great help.

Regards

former_member196553
Active Contributor
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Hello,

basically a clearing house is nothing more than an external partner processing the coupons. In CRM this external partner is represented by a business partner. The business partner needs to be enabled for a certain product hierarchy in the following customizing:

Customer Relationship Management

Marketing

Marketing Planning and Campaign Management

Coupons

Assign Product Hierachy to Clearing House

You will then need to define the business partner as a clearing house and generate the coupon codes for a certain product category in CRM WEB UI (SAPGUI transaction CRMD_MKTPL_OFRCODE is somehow not working any more):

The coupon campaign can then be generated using that clearing house:

On releasing the campaign the coupon code is determined from the above generated codes.

I searched the SCN for further information about the whole process and found the following very useful content published by

This should help further.

best regards,

Johannes

former_member184509
Participant
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Thank you Johannes , This information is helpful.

Answers (0)