Skip to Content
author's profile photo Former Member
Former Member

Do you like the new SAP logo? And do you know how it evolved in the past 4 decades?

I found it fascinating to see the story and the overview of the SAP logo evolution through the last 42 years, starting with the very first logo made on the kitchen table in one of the SAP founders' house:

SAP Logo Evolution over 42 Years | Marketing to Business

What do you think about the new logo?

Thanks,

Snezhi

saplogos_final.jpg (51.4 kB)
Add a comment
10|10000 characters needed characters exceeded

Related questions

2 Answers

  • Best Answer
    author's profile photo Former Member
    Former Member
    Posted on Nov 05, 2014 at 10:04 AM

    The simpler the better. Even though we tend to resist change, and I feel that previous one we relly nice, but I also like the new one. Especially because of the simplicity.
    I don't understand why is it not incorporated in the SCN SAP logo above. Hope they change it quickly. 😊

    Add a comment
    10|10000 characters needed characters exceeded

    • Former Member JAIME FERNANDEZ

      Yup, a couple of weeks after the new logo was introduced, SAP took a U-turn and brought back the old blue logo 😊 That's why you don't see it anymore...

      They say it's because of the strong feedback from customers, partners and stakeholders 😊

      Interesting...

  • Posted on Dec 12, 2014 at 02:39 AM

    In fact, I like the previous blue logo more.
    This color makes me feel better, just a feeling.😊

    Add a comment
    10|10000 characters needed characters exceeded

Before answering

You should only submit an answer when you are proposing a solution to the poster's problem. If you want the poster to clarify the question or provide more information, please leave a comment instead, requesting additional details. When answering, please include specifics, such as step-by-step instructions, context for the solution, and links to useful resources. Also, please make sure that you answer complies with our Rules of Engagement.
You must be Logged in to submit an answer.

Up to 10 attachments (including images) can be used with a maximum of 1.0 MB each and 10.5 MB total.