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author's profile photo Former Member
Former Member

Customer Segmentation

Hello

Can anybody suggest me the steps For customer Segmentation.

I created (1) attribute list

(2) attribute set

But I could not find out how to relate profile set with attrubute in segment builder.

I want to create Target Group for BW/Datamining.

Regards

Amisha

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  • author's profile photo Former Member
    Former Member
    Posted on Oct 14, 2005 at 07:46 PM

    Hi Amisha,

    Once you've created your attribute and attribute set you need to define them as a datasource for the segment builder.

    Marketing --> Segmentation of business Partners --> Marketing Segment --> Maintain data sources for segment builder --> create Data source

    Once you maintained your data source you need to assign it to an attribute list (This will let you see it in the segment builder).

    Marketing --> Segmentation of business Partners --> Marketing Segment --> Maintain data sources for segment builder --> create attribute list.

    Hope this helps.

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    • Former Member

      Hello Nima

      I also performed same step as u describe.

      Then Next step is to create profile sets.

      I am confuse how to set relation between profile set and attribute list in segment builder ?

      Let me explain in detail.

      In BW

      (1) In Datamining I create Cluster and Trained It.

      (2) created Data target.

      (3) In data target we have to give profile set name.

      In this step I am doing some mistake.

      When I execute is it Shows me error.

      "Business partner 3 does not exist".

      Can U explain me how To do this step.

      Thanks in Advance.

      Regards

      Amisha

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