how to track the response of campaign and personalized mail form?

[Former Member]

Hi Gurus,

I never worked on sap crm marketing. I just want to know that how we can capture the response of survey, personalized mail form and campaign.

where can we see that which BP response and how long he/she go through the survey and all

And what is the reports link with SAP CRM Marketing.

Regards

Dinesh

[kumar5 · Accepted solution]

Hi Dinesh,

In survey we have PAI and PBO associated with it . You can see the same in CRM_SURVEY_SUITE transaction code. Here the response get captured and stored in the tables . In general an activity is being created when some person responds to a survey and the data gets saved in sap crm.

There is a MIG guid which is embedded in the survey URL and its different for each BP. its responsible to differentiate between the BPs..

Hope it helps.

Thanks

Kumar

[Former Member]

Hi gaurav,

My clients want to run sms campaign. Is it mandatory to integrate third part tool with crm  to run sms campaign?

Regards

Dinesh

[kumar5]

Follow the below SAP Note:

Note 455129 - Paging/SMS in different SAP releases

Thanks

Kumar.

[kumar5]

Hi Dinesh,

There is a BI Report named as Campaign Effectiveness with logical link ID 'MKT-CEP-RE'.

You can use this report.

Thanks

Kumar

[Former Member]

Thank you Gaurav

[Former Member]

Hi Gaurav,

Thanks for your reply, Actually I know about PAI and PBO.  But my question is :

1. In which table the responses store

2. Can i check that which BP answer and which bp did not?   How can i check that?

Thanks

Dinesh

[kumar5]

Hi ,

Please go through below threads. Hope they will answer your question.

http://scn.sap.com/thread/1440825

http://scn.sap.com/thread/3406190

http://scn.sap.com/thread/149031

http://scn.sap.com/thread/835608

https://scn.sap.com/thread/720949

Thanks

Kumar